Amazing Publishing are a children's education publishing company. They approached us to produce a magazine aimed at children aged 6 - 12 that would make education fun.
After extensive research we brought forward a strategy that would mean flipping the current model on it's head. Instead of taking things that children need to know and making it fun - which most publishers do, we proposed that the client should take things that children find fun and make that educational instead.
The concept was to produce fun things like aliens, zombies and superheroes and link them back to the national curriculum. We helped bring together a talented world-class team to produce Amazing! magazine.
Through partnerships with LEGO and MARVEL, we were able to work with the publisher to produce a strikingly beautiful magazine that children across the globe could enjoy.
Amazing! magazine is now sold in Tesco, Sainsbury's and WHSmiths as well as online and directly into schools.